Ole Smoky Distillery, the leading craft distiller of Moonshine and home of the world’s most visited distillery, announced today that they are expanding their East Tennessee presence by joining forces with Yee-Haw Brewing Company, one of Tennessee’s top craft breweries.
In collaboration with Music City Roots, they will collectively open an entertainment complex in Nashville’s burgeoning area of SoBro. The venue, currently being called 6th & Peabody will feature a distillery, brewery, live music, bars, tasting rooms, beer & bottle shops and merchandise. Visitors will be able to enjoy cocktails by the glass, as well as purchase jars of moonshine and bottled beer for enjoyment at home. Doors are scheduled to open in the second half of 2018.
“We are all very excited about this new endeavor. By providing guests with the best of Tennessee music, beer and moonshine, in a comfortable setting, we are confident that our newest venue will do extremely well in Nashville.”
– Joe Baker, Owner of Yee-Haw Brewing Company and Founder of Ole Smoky Distillery
The announcement of the multidimensional property comes after years of planning the overall concept. Having a brewery and distillery under the same roof will give visitors a unique experience with something that appeals to every individual, which is what the companies always envisioned. On any given day, there will be at least six beers on tap, and ten moonshine flavors being poured.
Along with experiencing a unique drinking occasion, guests will also enjoy authentic, world–renowned musical performances. Music City Roots, will be curating the live music talent and entertainment for the venue. Music will be presented day and night with an intimate performance area in the tasting room, a full-production concert stage in the main hall, as well as a broadcast studio for WMOT Roots Radio 89.5 FM. In order to build anticipation for the new venue, Music City Roots will be hosting a “Roots on the Road” campaign where they will go to various venues in Nashville, performing and spreading the word about the new location.
Baker and team will be transforming a warehouse currently standing on a 12k square foot property located in SoBro, also known as the South Six District. Currently the area is surrounded by a number of apartment buildings and hotels in development, which means there will be a need for more entertainment facilities for these residents and guests to enjoy. SoBro is a short walk and easily accessible from the popular “Lower Broadway” strip, the Music City Convention Center, and Bridgestone Arena.
“It makes sense for Ole Smoky and Yee-Haw to team up and create a space where all of our fans can enjoy themselves outside of our East Tennessee home base. Both brands have a strong presence in the state and by joining forces we can offer great entertainment and a wide variety of beverages to fit every taste.”
– Robert Hall, CEO of Ole Smoky
This facility will be Yee-Haw’s second location and Ole Smoky’s fourth location. Details about the bottle shops and tasting room (including a full beer and moonshine list, hours, events, and more) will be available soon.