Jake Kloberdanz is one of the few entrepreneurs – 30 and under – to build a brand from 0 to 50,000+ cases in the recent decades, making ONEHOPE one of the 300 largest wineries in the U.S. out of over 8,000.
Jake has been recognized by Businessweek as one of the Top 25 under 25, Wine Enthusiast’s Top 40 Under 40, and was the youngest nominee for Entrepreneur of the Year by Ernst & Young. Jake has also recently been featured as a speaker at numerous events including: TEDx, The UN, Nationwide’s Annual Global Event, Stanford, U.C. Berkeley, UCLA and MIT. He’s an active member of Young Entrepreneurs Council and Gen Next. Jake has successfully raised over $20M in financing since starting ONEHOPE Wine in 2007. In 2014, he helped lead ONEHOPE’s recent acquisition of a vineyard, Estate and Winery in the Rutherford region of Napa Valley. Chilled got the opportunity to chat with Jake about ONEHOPE in the spirit of doing good!
Tell us about ONEHOPE Wine.
ONEHOPE creates products that help people to indulge and do good. Started in 2007, when all the founders were under 25 years old, our mission was to give back to various causes year-round. Primarily produced in collaboration with Rob Mondavi Jr., we created award-winning wine with a measurable social impact, giving back to various charity organizations through every bottle sold. For example, every case of Sparkling Brut connects 25 meals to a child fighting hunger. ONEHOPE now has a world-class vineyard in the heart of Napa and produces 50,000+ cases, making us one of the 300 largest wineries in the US out of over 8,000, and the #1 selling wine brand on Amazon.com.
The majority of ONEHOPE Wine is produced by Rob Mondavi, Jr. the award-winning wine portfolio, allowing loyal supporters to make a measurable impact with every glass. Tell us about the causes you support.
Each non-profit that ONEHOPE Foundation donates to is vetted through a 15-point criteria. We currently work with a number of charitable groups that give back to causes, including: helping children with Autism, planting trees in re-forestation project, providing clean water, providing life-saving vaccines, helping LGBT youth, and many more. HONEYCOMB, a SaaS platform connecting business and philanthropy, provides businesses with the opportunity to partner with a thoroughly vetted nonprofit, incorporate a quantifiable social impact for every product sold, and more. We want to help as many businesses as possible make an impact as well.
Tell us about other ONEHOPE products/ventures.
ONEHOPE Wines are sold online and in select retailers, restaurants, hotels, and airlines across the country. In 2014, we purchased our own Napa Valley vineyard, with a winery and private estate currently under development. In addition to wine, we also sell gourmet coffee and other curated artisanal gifts.
What was the inspiration/vision behind ONEHOPE?
The impetus behind ONEHOPE came from the desire to give back, every day and with every product. We wanted to be more than just as transient and trendy marketing campaign. In the past year, Fortune 500 companies made $12.21 trillion in revenue; If just 1% of that sum was donated to cause, $122 billion could have provided clean water to every single person, eradicated many tropical diseases, feed every since person without access to nutritious food for a year, educated every child without schooling for a year, plant 1 billion trees and ended homelessness in the United States.
Our dream is to make an even bigger impact, not just through our product sales, but also through our community of now 800+ Cause Entrepreneurs via ONEHOPE. By sharing our business model with Honeycomb, we are also providing an opportunity for many other companies to join us in creating an economy that is cause-centric, sustainable and world-shaping.
What kind of success/impact is ONEHOPE Wine making in its fundraising efforts?
ONEHOPE makes a measurable impact with our charitable partners through every product in our family of brands. To date, we’ve been able to donate over $2 million from the sales of our products by aligning each product with a particular cause. You can view our impact to date on our website, here.
What can people do if they’d like to get involved?
Getting involved is easy! Visit ONEHOPEFoundation.org or ONEHOPEWine.com to see our causes, impact and product selection. In addition, you can become a Cause Entrepreneur viaONEHOPE and be your own CEO through our community at ViaONEHOPE.com. Inspired people can make an income while making an impact both in their local community as well as globally.
Tell us about the ONEHOPE Wine bottles.
Our wine labels are visual representations of both the quality of the wine and the causes they support. The dot pattern on the front calls to mind our meticulously planted vineyards and the perfectly balanced wines produced from them. The pattern also represents a statistic, descriptive of the cause each varietal supports. The back label gives further details about the pattern, the cause, and the wine.
Some of our most recognized bottles come from our Glitter Collection, which are handmade in our warehouse. Our Rainbow Glitter Sparkling Brut supports The Trevor Project, our Pink Glitter California Chardonnay supports women with breast cancer, and our Gold and Silver Glitter Sparkling Brut bottles help end childhood hunger.
Our Iconic Collection includes our Estate grown wines from Rutherford as well as other Sub Apellations such as Howell Mountain and Oakville. The Cabernet’s in our Iconic Collection are barrel aged for 22-24 months in all French oak and will retail at $100 and up.