What Are Tableside Cocktail Experiences in Today’s Top Bars

By Joseph Luparello

DIY cocktail bars, bar cart service, and tableside cocktail experiences are on trend. Here’s what two top East Coast bars are doing.

Ordering a cocktail at the bar can always be a bit of a gamble when it comes to the experience.

One trend which has become increasingly popular over the past few years eliminates the possibility of such an inconvenience. Known as tableside cocktail service, this more direct, personalized, and private approach brings the bar right to where the guest is seated. Offering a more memorable experience for guests, this one-on-one custom service has an impact on guests, making them feel truly special.

One establishment located in Atlanta called The Betty has tapped into the potential of tableside cocktail service. The Betty channels old Hollywood glamour through its classic atmosphere and lush garden landscaping. An evening on the terrace sets off a sense of escape from the city. There is no better time to unwind and relax with a curated cocktail experience.

 

The Betty Cocktail

 

Using that to their advantage, their team launched a Martini cocktail cart. It was the ideal way to bridge a connection with guests and create unforgettable experiences for them. The selections include the Vesper (Ketel One, Bombay Sapphire, and Lillet Blanc), Gin Martini (Plymouth, Noilly Prat vermouth, and Lemon), and Vodka Martini (Ketel One, Noilly Prat vermouth, and Olive). They also offer a spritz comprised of Aperol, Lo-Fi Gentian Amaro, Prosecco and club soda.

Inquiring on what makes The Betty’s tableside program stand out, Lead Bartender Justin says, “It gives us the opportunity to have a conversation about how each guest likes to enjoy their Martini. We know our guests are very particular about how they like their Martinis so it’s especially important that we ask these questions to customize their cocktail.”

Another space that boasts an excellent tableside cocktail experience option is Oak Steakhouse Highlands, stationed in North Carolina’s Skyline Lodge. The Steakhouse offers an innovative approach to steakhouse dining, serving Blue Ridge Mountains inspired specialties alongside steakhouse classics.

The bright and lively weekend brunches hosted by the steakhouse set a communal atmosphere, perfect for the incorporation of a cocktail cart to connect. As for the contents of the cart, it includes a Bloody Mary section featuring standard garnishes and more experimental options that rotate seasonally. Additionally, for the Mimosa offerings, guests can choose between Prosecco, Cava, and Champagne and a variety of seasonal juices ranging from traditional (orange) to more unique (strawberry) and seasonal (peach for Bellinis), along with summer berry garnishes.

 

Jeff Gates, director of Outlets of Skyline Lodge and Oak Steakhouse Highlands gave some key advice regarding how to create an experience of his establishment’s caliber.

Jeff Gates

Photo Credit: Molly Harris

“Start small and ask guests what else they want to see in the interactive tableside experience. The guests are the most important part of the experience so they should absolutely be involved in determining what is available. We recently had a guest recommend that we do anchovy-stuffed olives and they’ve been available since. They are delicious!”

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