Van Gogh Açai-Blueberry is on Trend for 2018

As you have likely heard, Pantone recently named Ultra-Violet THE color for 2018.

“This shade is one of nonconformity. People are looking for ways to display creativity.”
– Leatrice Eiseman, Executive Director of the Pantone Color Institute in Carlstadt, N.J.

Van Gogh Vodka suggests that in 2018, when consumers may be looking to be braver and bolder in their vodka selection and cocktail-making following the Ultra-Violet trend, the brand’s Açai-Blueberry is the perfect go-to. The color is ” … an acknowledgment of life’s great complexities—creativity, originality, ingenuity … ”

Historically, Van Gogh Vodka has had an irrevocable connection to art as well as the desire to pay homage to its namesake. Its eye-catching packaging was inspired by the iconic works of Vincent Van Gogh and was designed with the intent that every drop of the award-winning spirit in the bottle be a part of a finely crafted masterpiece.

Van Gogh’s expertly crafted Açai-Blueberry Vodka was launched in 2007 and was the first açai-flavored vodka introduced. This exotic superfruit beautifully complements the sweet taste of succulent blueberries. The traditional açai taste, similar to a blueberry, but more tart with subtle chocolate undertones and a hint of clove essence and licorice, harmonizes beautifully with the sweet blueberry, creating a wildly delicious spirit, laced with a touch of citrus for an irresistibly refreshing finish. The heavenly combination of açai and blueberry—a common fusion in Brazil—is expertly captured in Van Gogh Açai-Blueberry Vodka.

The vibrant violet spirit—reminiscent of the dreamy palette that tints Vincent Van Gogh’s “Starry Night” hillside—is crafted by third generation Master Distiller Tim Vos through a six-week-long proprietary process. Açai and blueberry are double infused to impart delicious berry flavors that are perfect in simple cocktails.

Give these cocktails a mix using Van Gogh Açai-Blueberry Vodka.

Brazilian

Ingredients:

• 2 oz. Van Gogh Açai-Blueberry Vodka
• 2 oz. Lemonade
• Lemon Wheel

Preparation: Add Van Gogh Açai-Blueberry Vodka and lemonade to a shaker and fill with ice. Shake vigorously and strain into a chilled martini glass. Garnish with a lemon wheel.

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Starry Night

Ingredients:

• 4 oz. Sparkling Rosé
• 1 oz. Van Gogh Açai-Blueberry Vodka

Preparation: Pour chilled vodka into a flute. Top with sparkling rosé wine and garnish with a starfruit.