Attention wine lovers! Here are wine trends to keep an eye out for in 2021.
I think it’s safe to say that 2020 was the year drinking at home. Alcohol consumption skyrocketed. As we look into the future, there is a lot to be hopeful for. While we will still be enjoying our drinks at home, these wine trends for 2021 are going to be big.
Kingston Chan, a wine expert, noted, “People throughout the ages have been merrily going about their lives with wine as a natural part of their daily routine and I predict we’ll continue to consume wine, if not more of it, into 2021 regardless of the time of day.”
Let’s see what’s on the menu for the new year.
Boxed wine has been around since the early 1980’s however, it is now becoming increasingly popular. Between the convenience factor, lower prices, and the portability of it, it can’t be beaten. Kingston says, “Box wines will make their prevailed return in the average American middle-class household.”
Subscription services have made it easier to get wine than ever before. With people working from home and going out less, online ordering has become a go-to. Companies like Bright Cellars and Winc has increased sales tremendously this year. Sign up and wine will be sent to your door each month. Kingston added that there will be a continued increase in wine online sales. It will only go up from here.
Orange wine is completely different than your average white or red. It’s a natural process that has little to no additives resulting in a more sour and bright taste. It’s a white wine that is made like a red, causing the light orange color. Instagram has increased the sale of orange wine because people like the way it photographs.
Low Calorie/Less Sugar
People want to feel good about what they are drinking. Today’s generations want to know exactly what they are putting into their bodies, whether it’s good or bad. In 2021, millennial drinkers will likely opt for lower-sugar options.
Choosing Cheaper Options
Kingston added, “With unemployment at a record high and many Americans are either working on reduced hours or furloughed, the general public is directing their attention toward the price-quality matrix of being their consumer advocate, buying what is the best quality wine that meets their budget.”