The Balvenie Commission Shines a Spotlight on Craftsmanship Around the World
By Chilled Magazine
The art and culture of craftsmanship around the world is celebrated on The Balvenie Commission, a new website curated and launched by single malt Scotch whisky, The Balvenie.
The site features articles, videos and photography that bring alive the world of craft by exploring the lives and works of makers, and provides a global hub for those passionate about making things by hand.
Nino Corvato Process
The site also showcases The Balvenie’s commitment to craftsmanship through articles that showcase the results of its Commission bursary, which has funded many collaborations with makers around the world.
K.Branagh Shoe Designs
The Balvenie Commission is made up of three sections: Features sees renowned guest writers commissioned each month to bring different perspectives on craftsmanship. The site includes a thought-piece on the authenticity of craft claims by Hole & Corner’s editor, Mark Hooper, and Cool Hunting’s report on hitting the streets of New York City to meet local makers.
The Commissions section features articles on craftspeople who have been commissioned by The Balvenie. The site features articles on Scottish wood craftsman Sam Chinnery; James Rogan, a renowned documentary film-maker; and iconic London bespoke shoe-maker and leather goods specialist G.J. Cleverley & Co. The Craft News section of the website collates news from blogs and magazines around the world to ensure readers are kept up to date with all the latest stories from the world of craftsmanship.
Balvenie Malt Turning
Visit TheBalvenie.com and TheBalvenieCommission.com
The Balvenie is a unique range of single malts created by David Stewart, The Balvenie Malt Master, who celebrated his 53rd year at the distillery in 2015. Each has a very individual taste, but each is rich, luxuriously smooth and underpinned by the distinctively honeyed character of The Balvenie. The Balvenie is dedicated to the five rare crafts that are used to create The Balvenie’s distinctive taste. It is the only distillery that still grows its own barley, uses traditional floor maltings and keeps both coppersmiths and coopers on site – making The Balvenie the most handcrafted of malts. The Balvenie Single Malt Scotch Whisky is produced by William Grant & Sons Ltd, an award-winning independent family-owned distiller founded by William Grant in 1886 and today run by his direct descendants.
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