Marking Second Year of Partnership with the Boston Red Sox, Tullamore D.E.W. Releases Limited Edition Bottle Exclusively in New England.
Tullamore D.E.W. Irish Whiskey has announced the release of a brand-new collector’s edition Red Sox bottle to mark the two-year anniversary of partnering with the Major League team. The label honors the team and the iconic Fenway Park, boasting the team logo, references to the Green Monster and other insignias.
“We’re honored to be the official Irish whiskey of the Red Sox, and wanted to take our partnership a step further in our second year. We’re excited to release our Red Sox 2018 Collector’s Edition Bottle that reflects and combines the passions of our two great fanbases, and allows them to take a piece of Tully Tavern home with them.”
– Paige Parness, Senior Brand Manager for Tullamore D.E.W.
The Red Sox Collector’s Edition Bottle will feature the brand’s signature triple blend, triple distilled Tullamore D.E.W. Original Irish whiskey. Available in limited quantities, the collector’s edition bottle will be available exclusively in New England, specifically Massachusetts, Rhode Island, New Hampshire, Maine, and Vermont.
“Tullamore D.E.W. has truly captured the heart and spirit of the Red Sox and the city of Boston with this limited-edition bottle. They went above and beyond just our logo, including references to the Green Monster and Fenway’s history—we couldn’t be happier with how it turned out.”
– Troup Parkinson, Red Sox Executive Vice President
The new bottle is a continuation of Tullamore D.E.W.’s partnership with the Red Sox which kicked off in the 2017 Major League Baseball season with the opening of a customized in-park bar for games and special events, Tully Tavern. Inspired by the look and feel of the legendary Irish whiskey distillery, the 2450-square-foot bar will feature the new Collector’s Edition bottle alongside the signature “Monster Mule” cocktail.
For more information, visit TullamoreDEW.com.