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heineken

Heineken Invites Consumers to ‘Celebrate What’s Inside’
1 month ago

Heineken Invites Consumers to ‘Celebrate What’s Inside’

By  •  BEER

During the holiday season, it’s easy to get caught up in the pressure of extravagantly wrapped presents, but Heineken® believes that it’s what’s inside that matters most. During November…
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Birra Moretti Announces ‘What’s More Italian’ Summer Program
2 months ago

Birra Moretti Announces ‘What’s More Italian’ Summer Program

As summer heats up, Birra Moretti, Italy’s #1 selling beer* made in the traditional way since 1859, is finding its rightful place in the world of foodies…
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Heineken and the ICC Partner to Bring the Best of Beer and Soccer
3 months ago

Heineken and the ICC Partner to Bring the Best of Beer and Soccer

Heineken® and the International Champions Cup (ICC) are taking to the pitch for another year to bring retailers and consumers the best of beer and soccer. Heineken is kicking off the 2018 season with an engaging…
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Dos Equis Offering Chance to Win Tickets to the College Football Playoff National Championship
3 months ago

Dos Equis Offering Chance to Win Tickets to the College Football Playoff National Championship

Dos Equis® returns this college football season to up the ante as the Official Beer Sponsor of the College Football Playoff. With an exciting promotion in market August through December…
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Heineken USA Appoints Maggie Timoney as New CEO
4 months ago

Heineken USA Appoints Maggie Timoney as New CEO

Heineken USA has announced the appointment of Maggie Timoney as Chief Executive Officer. Timoney, a seasoned executive with over twenty-five years of experience in the beer & cider business, will succeed Heineken veteran, Ronald den Elzen, who will be returning to Holland for a global role within Heineken N.V…
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Heineken USA continues Commitment to LGBTQ Community for Pride Month
4 months ago

Heineken USA continues Commitment to LGBTQ Community for Pride Month

By  •  BEER

Heineken USA has announced its sponsorship of NYC Pride and Capital Pride Alliance in 2018, demonstrating its continued commitment to the LGBTQ community. As part of its sponsorship, Heineken USA…
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Heineken Taps Birra Moretti to Drive Tabletop Draught ‘BLADE’ Innovation
4 months ago

Heineken Taps Birra Moretti to Drive Tabletop Draught ‘BLADE’ Innovation

By  •  BEER

Heineken is looking to Birra Moretti for growth with its innovative new draught beer system, BLADE. Italian import Birra Moretti will combine with BLADE to deliver a premium, international craft draught beer experience…
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Strongbow Re-Introduces Original Dry Cider
5 months ago

Strongbow Re-Introduces Original Dry Cider

Strongbow® Hard Ciders, the #1 global cider brand[1] is bringing back by popular demand the renowned Original Dry. In over 160K social media mentions since it was discontinued…
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Strongbow Offers Apple Rosé and a Bouquet for Mother’s Day
5 months ago

Strongbow Offers Apple Rosé and a Bouquet for Mother’s Day

While it’s tradition to honor mothers with flowers on Mother’s Day, Strongbow aims to refresh the tradition by adding Rosé to the bouquet. In a promotion running April 3rd through June 4th, Strongbow…
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Tecate Light Launches New 7 oz. Pack
5 months ago

Tecate Light Launches New 7 oz. Pack

By  •  BEER

Tecate® Light is introducing a new 7 oz. bottle 20-pack to its range of premium imported beer package options. This summer, consumers can beat the heat with this perfect-sized 7 oz….
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Heineken “Blade” Tabletop Draught System Makes Debut at Tribeca Film Festival
6 months ago

Heineken “Blade” Tabletop Draught System Makes Debut at Tribeca Film Festival

By  •  BEER

Heineken® USA has introduced Blade, it’s innovative countertop draught system, at the 17th annual Tribeca Film Festival, presented by AT&T April 18-29, 2018, in New York City…
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Heineken Brings Back CoolerPack
6 months ago

Heineken Brings Back CoolerPack

By  •  BEER

Heineken® is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by simply removing the top to the case and adding ice…
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