Phenomenal Spirits, a craft spirit’s company based in Virginia Beach, VA, has just announced the launch of their newest product, RY3.
Made with a distinct blend of three extraordinary whiskeys, RY3 is a silky-smooth sipping Rye with complex notes and layers of fruity flavors.
RY3 is made from three carefully handpicked mashbills with three distinctively aged statements. Once ready, the three are carefully blended to create one unique and delightful whiskey that is then finished in vintage rum casks.
“Craft whiskey consumers have truly embraced rye whiskey, America’s original iconic spirit,” said Karthik Sudhir, Founder & CEO of Phenomenal Spirits. “According to Distilled Spirits Council of US, between 2009 and 2019, rye volumes skyrocketed by 1,275%, growing to 1.2 million cases and continue their impressive surge, growing 15% in the past year. With the resurgence of rye whiskey, product innovation has reached new heights, spurring consumer’s curiosity. We developed RY3 Whiskey with these curious consumers in mind. RY3 is one of a few Rye whiskies finished in rum casks, offering drinkers layers of intense flavor and complexity for a contemporary and exciting Rye drinking experience.”
Sudhir continued, “We are thrilled with US consumer’s embrace of our rums in the short time since they debuted earlier this year. With Matt on board, we are very excited to introduce a range of daring new products beginning with RY3 Whiskey, a true gem in the rye category.”
With it’s blending facility based in Virginia Beach, Phenomenal Spirits has launched three products in 2020 with more to come in the new year. They currently carry Ron Izalco 10 Year and Ron Izalco 15 Year cask strength rums.