New offering is aged a full 10 years and offered in limited quantity.

Rebel Yell® Kentucky Straight Bourbon Whiskey has introduced Rebel Yell® Single Barrel, meticulously aged for a full 10 years and bottled one barrel at a time at 100 proof. This hand-bottled wheated bourbon will be available nationwide in limited quantity – 2,000 cases – in September, and 4,000 cases are planned for 2017.

This ultra-premium bourbon is robust in flavor with a mature finish and hand-bottled for a uniquely rebellious experience. By being bottled barrel-by-barrel, each bottle will have a unique flavor profile — depending on how it aged, where in the rickhouse it was placed and the flavors that developed within that barrel. In addition, each bottle includes the barrel number and an “aged since” date on the silk-screened front label. Each bottle, complete with a premium matte finish closure and natural wood cork, is sold in individual boxes.

“We are excited to take the classic Rebel Yell recipe and age it 10 years, creating a robust and complex finish. By bottling each barrel independently, we are creating a unique flavor profile specific to each batch. Some bottles may have a stronger vanilla and caramel flavor, some may favor more oak and wood tones, others may have more floral or tobacco notes, creating a unique tasting experience that may vary from bottle to bottle.”
– Fletcher Buchman, brand manager at Luxco

Rebel Yell Single Barrel Bourbon

Rebel Yell Single Barrel Bourbon

Rebel Yell Single Barrel will be available in 750 ml bottles and offered at a suggested retail price of $49.99 (100 proof/50%ABV). Click here for a video with more details.

For more information on Rebel Yell and its product lineup, visit