World’s Most Awarded Moonshine Keeps Adding Medals to its Name.

Ole Smoky®, the world’s most awarded moonshine company, has been named a 2017 Impact Hot Brand by M. Shanken Communications, a leading publisher in the U.S. Wine & Spirits industry known for such magazines as Wine Spectator, Impact, Market Watch, and Cigar Aficionado.

“It is a huge honor to receive this award. We are all aiming to build a world class spirits brand, and this award is recognition of all of our efforts. We are proud of what we have accomplished to date, pleasing so many consumers with our great products, and will continue working for greater success in the future.”
– Robert Hall, CEO of Ole Smoky

Ole Smoky Moonshine

Ole Smoky Moonshine

The Hot Brand Award is given to both established and upcoming brands that have reached a minimum depletion number of 200,000 cases, and whose volume has grown at least 10% in each of the past three calendar years or at least 15% in 2017.

This award comes at a very exciting time for Ole Smoky. The company is not just growing its moonshine sales, but taking the brand to the next level with the late 2017 national launch of its whiskey product line. Mango Habanero is listed on menus at multiple on-premise locations, the demand for Salty Caramel Whiskey has far exceeded expectations, and Ole Smoky’s 5 year aged Straight Tennessee Bourbon Whiskey is among the highest quality product of its type in the market today.

Ole Smoky’s three distilleries in East Tennessee have been a source of competitive advantage to build awareness and trial of the company’s products, while educating consumers about the deep heritage and authenticity of the brand. Sales have been strongest in the states within a few hundred miles of these distilleries, but are now growing rapidly in many states further afield. This success has inspired the company to start building a 4th location in Nashville, which is targeted to open later in 2018, further fueling the growth of the brand.

“We are very excited to have our efforts in building such a strong brand recognized by receiving the 2017 Impact Award. Our numbers have been incredible these past few years. We are motivated to continue setting and reaching higher goals.”
– Michael Bender, President of Wholesale at Ole Smoky

Ole Smoky will receive their award at the Impact Market Watch Hot Brand Awards Reception, held during the Wine and Spirits Wholesalers of America (WSWA) 75th Annual Convention & Exposition in Las Vegas on May 1, 2018.

For more information about Ole Smoky and a list of other awards the company has achieved, visit