Glenmorangie Partners with Renovo to Build Bicycles from Whisky Casks
By Chilled Magazine
Glenmorangie’s Signature Single Malt – The Original – Inspires Bicycle Maker to Engineer the World’s First Bicycles Made from Whisky Casks.
Since 1843, Glenmorangie Single Malt Scotch Whisky has been renowned for its innovative whisky creation and expertise in wood. In celebration of the wood which shapes Glenmorangie’s signature single malt, The Original, Glenmorangie has formed a collaboration with bicycle pioneer Renovo, to create the world’s first bicycles made from the whisky’s casks. The limited-edition bicycles ($6,950 each), are now available online, and represent the second partnership in the distillery’s Beyond the Cask series.
“Glenmorangie is renowned for using the finest casks just twice, to create the Original – a whisky that beautifully balances hints of ripening peaches and citrus fruits with creamy, vanilla notes, to delight malt connoisseurs and amateurs alike. This collaboration with Renovo, which conducts a detailed scientific analysis of wood quality as we do at Glenmorangie, brings new life to the casks that inspire our whisky. Each one of these limited-edition bicycles is a fitting celebration of our expertise in wood and shared passion for creativity.”
– Dr. Bill Lumsden, Glenmorangie’s Director of Distilling & Whisky Creation
“We are so excited to be working with Glenmorangie, a distillery with which we feel such affinity. Renovo is dedicated to honoring wood in the creation of our bicycles, because of the materials superior engineering properties, ensuring a smoother ride. These beautiful machines, uniquely fashioned from Glenmorangie’s staves, will inspire anyone with a taste for innovation to enjoy fine quality bicycles.”
– Renovo’s founder Ken Wheeler
Glenmorangie’s collaboration with Renovo is the second partnership in the distillery’s Beyond the Cask series, which celebrates the casks in which Glenmorangie Original is matured, by repurposing their staves in innovative ways. In 2016, Glenmorangie created an exquisite limited edition of the world’s first Scotch whisky sunglasses, with renowned British eyewear designer Finlay & Co.
For more information, visit Glenmorangie.com.