World renowned fashion designer Zac Posen joined Provence winemaker Christopher Duburcq at Bar Salon de Ning on the rooftop of New York’s Peninsula Hotel on Tuesday May 15th, 2018, to unveil the fashion forward limited edition bottle of VieVIté Côtes de Provence Rosé wine.

“The parallels between my company and VieVité Rosé make this partnership effortless. We both hold quality in the highest regard, and work tirelessly to create products that give our clients a glamorous and elevated experience.”
– Zac Posen

Joining Posen and Duburcq were those from the fashion industry, New York’s food & beverage influencers, actress Judith Light and VieVité co-founders Tunch & Aylin Doker.

“We have always considered VieVité not just a rosé wine, but a fashion brand in its own right—one that people are proud to affiliate with. And VieVité is all about having an experience. Zac’s designs complete this VieVité experience. Now when you affiliate with VieVité you are also affiliating with Zac Posen.”
– Christopher Duburcq