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INDUSTRY NEWS

The Secret Life of the American Beer Buyer

The Secret Life of the American Beer Buyer

New survey reveals the way Americans across the country purchase beer and which brands came out on top.
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Bacardi Limited Continues to Reduce Impact on Natural Resources

Bacardi Limited Continues to Reduce Impact on Natural Resources

Bacardi Limited, in its just-released Annual Report on Corporate Responsibility (CR), announced new gains in ongoing efforts to decrease its impact on the environment.
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The Macallan M sells for New World Record at $628,000

The Macallan M sells for New World Record at $628,000

The Macallan six liter decanter of ‘M’ produced by LALIQUE achieves a New World Record price at US$628,000 at Sotheby’s Hong Kong.
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360PR Named Public Relations Agency Of Record By Blue Chair Bay Rum

360PR Named Public Relations Agency Of Record By Blue Chair Bay Rum

360PR has been selected as public relations agency of record by Blue Chair Bay, the fast-growing rum brand poised to become one of the most successful spirits launches by …
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Heineken USA Successful with New Years Safe Ride Program

Heineken USA Successful with New Years Safe Ride Program

Heineken USA once again joined forces with The City of White Plains and The White Plains Business Improvement District to help keep residents safe on New Year’s Eve.
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The Ardbeg Rocket Tour

The Ardbeg Rocket Tour

Scottish Whisky Brand Celebrates Audacious Space Experiment with Hundreds of Single Malt Fans on the Ardbeg Rocket Tour.
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The Original Light Beer Brings Back the Original Lite Can

The Original Light Beer Brings Back the Original Lite Can

Celebrate Miller Time with the Light Beer that Started It All.
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Distiller Launches First Global Whiskey Discovery Companion

Distiller Launches First Global Whiskey Discovery Companion

Aims to be the ultimate source for online whiskey discovery and culture.
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Speed Rack Announces Third National Tour

Speed Rack Announces Third National Tour

Country’s Top Female Bartenders Compete in National Speed Bartending Competition, Raising Funds for Breast Cancer Research.
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RumChata® Island Store is Open for Business

RumChata® Island Store is Open for Business

Exclusive RumChata® Merchandise Now Available On-Line.
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Hendrick’s Gin Receives Top Honors for Best Event Decor

Hendrick’s Gin Receives Top Honors for Best Event Decor

Hendrick’s Gin’s experiential event series, Voyages into the Unusual, just received top honors for Best Event Decor at BizBash’s first National Event Style Awards.
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