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Tecate Invites Beer Drinkers to “Bring Your Pride to the Grill”
1 week ago

Tecate Invites Beer Drinkers to “Bring Your Pride to the Grill”

By  •  BEER

Beginning in mid-May, 2018, and continuing throughout the summer, Tecate® is inviting beer drinkers to “Bring Your Pride to the Grill” in a compelling retail program that puts the ‘Carne Asada’ …
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Dos Equis Debuts “Keep it Interesante” Campaign
1 month ago

Dos Equis Debuts “Keep it Interesante” Campaign

By  •  BEER

Shows Shoppers How to Up Their Storytelling Game. In an exciting evolution of its “Most Interesting Man” campaign…
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DISARONNO Launches New Television Commercial
5 months ago

DISARONNO Launches New Television Commercial

DISARONNO, the world’s favorite Italian liqueur, returns with a brand TV commercial to create an even stronger emotional bond with its consumers. The TV commercial will be in 30”, 20” and 15” format…
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Heineken Launches Limited-Edition Magnum Bottle
7 months ago

Heineken Launches Limited-Edition Magnum Bottle

During November and December, 2017, Heineken® will “Spread Holiday Cheer” by giving beer drinkers a chance to win up to $5,000, because everyone can use a holiday bonus…
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Dos Equis ‘Most Interesting Man’ in Search of ‘Most Interesting Fan’
7 months ago

Dos Equis ‘Most Interesting Man’ in Search of ‘Most Interesting Fan’

Brand Icon Looks to Enshrine Top Fan in College Football Hall of Fame. While Dos Equis® drinkers are familiar with the College Football Playoff and ‘The Most Interesting Man’…
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Gentleman Jack Launches New Television Spot
11 months ago

Gentleman Jack Launches New Television Spot

Hardworking. Genuine. Humble. Just a few words to describe the people of Lynchburg, Tennessee and whiskey makers in the Jack Daniel Distillery. But why not these words? Fashionable. Refined. Polished…
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New Amsterdam Vodka Launches “Pour Your Soul Out” Ad Campaign
11 months ago

New Amsterdam Vodka Launches “Pour Your Soul Out” Ad Campaign

Fastest-growing vodka brand in the U.S. looks to celebrate those who give 110% every day. New Amsterdam® Vodka has launched a major consumer campaign, “Pour Your Soul Out,” which champions…
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Reyka Vodka Debuts New Marketing Campaign
11 months ago

Reyka Vodka Debuts New Marketing Campaign

Reyka, the charmingly off-beat Icelandic vodka owned and sold by independent family-owned distiller William Grant & Sons, made its television debut on May 22nd, 2017…
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Corona Launches Limited-Edition “Summer Beach” Can
12 months ago

Corona Launches Limited-Edition “Summer Beach” Can

By  •  BEER

Corona has just launched a brand-new, first-ever limited-edition can for Corona Extra, America’s #1 import for the last 20 years. As the perfect beer for summer…
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Jägermeister Unveils New Brand Identity
12 months ago

Jägermeister Unveils New Brand Identity

New Global Campaign Inspired by Rich German Heritage and Irreverent Perfection Targets Millennial Consumers. Jägermeister has unveiled a new global positioning…
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Meet Jeff Popkin – New CEO for Jägermeister
1 year ago

Meet Jeff Popkin – New CEO for Jägermeister

A new bottle, a name change (the U.S. importer recently changed its name from Sidney Frank Importing Company to Mast-Jägermeister), and a fresh marketing campaign…
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Stoli Returns to Television with New “THE Vodka” Commercial
1 year ago

Stoli Returns to Television with New “THE Vodka” Commercial

Spot Showcases Stoli’s Bold Character as Part of Iconic Vodka’s Largest Multimedia Campaign. Stoli® Vodka, the original premium vodka, is returning to television…
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