DEVOTION VODKA AND MIKE “THE SITUATION” SORRENTINO TO HELP TOAST THE 26th ANNUAL NIGHTCLUB & BAR CONVENTION AND TRADE SHOW IN VEGAS.
Newton, MA (January 26, 2011) – No stranger to nightclubs and bars, albeit those in New Jersey and Miami, Mike “The Situation” Sorrentino from the smash MTV series “Jersey Shore” will join Devotion Vodka in toasting the start of the 26th annual Nightclub & Bar Convention and Trade Show, taking place at the Las Vegas Convention Center from March 7-9. America’s biggest and most important bar, nightclub and beverage event of the year, the NCB show (www.ncbshow.com) annually brings close to 30,000 industry professionals together to meet with suppliers, network, learn and have fun.
On Monday, March 7, starting at 10:00 p.m., Devotion Vodka (www.devotionvodka.com) will serve as chief sponsor of the “Show and Glow” party at Haze nightclub at the Aria Hotel, where Sorrentino will hang with celebrities and other VIPs. On Tuesday, March 8, Sorrentino will participate in the noon ribbon-cutting ceremony at the Las VegasConvention Center, which officially opens the show floor, after which he will take part in select media photos and interviews before heading to the Devotion Vodka booth (Booth 401) to meet attendees.
“We’re grateful Mike is able to take a break from ‘Jersey Shore’ to come to Las Vegas,” offered Jon Taffer, president of Nightclub & Bar Group. “His presence at NCB, and the sponsorship of brands like Devotion Vodka, help make it a more fun, exciting and social environment for industry professionals each year.”
About Nightclub & Bar
The Nightclub & Bar Convention and Trade Show, which is the country’s pre-eminent beverage, bar and nightclub event, is part of the Nightclub & Bar Media Group owned by Questex Media Group LLC. The Nightclub & Bar Media Group serves owners and managers of bars, nightclubs, independent and chain restaurants, hotels, resorts, and casinos with the Nightclub & Bar magazine, nightclub.com, numerous targeted electronic newsletters and events including the new Hospitality Sports Marketing Conference.