LuckyRita – The World’s Largest Margarita Ever Made – October 14th, 2011

By Chilled Magazine

LAS VEGAS – This October, in celebration of the Grand Opening for the new Margaritaville Casino at The Flamingo in Las Vegas, Margaritaville will attempt to break the current World Record for the largest margarita ever made as verified by Guinness World Records. One part opening celebration and over 2000 parts tequila, the two-story margarita will certainly be the talk (and toast!) of the town.

After six months of planning, the mixing of the colossal 8,500 gallon beverage, appropriately named “Lucky Rita”, will begin on October 11, 2011…it will take over 300 man hours working around the clock to mix the concoction, concluding with the public “Topping Off” ceremony on October 14, 2011. Surpassing the previous record holder by 873 gallons, Lucky Rita will feature 2,125 gallons of Margaritaville Gold Tequila, 708 gallons of Triple Sec, 5,667 gallons of Margaritaville Margarita Mix and Lemon-X sour mix and 22,667 Lime Wedges. Lucky Rita will sit at 30 feet tall and will serve over 181,333 margaritas from October 14th to October 23rd coinciding with the 7th annual Margaritaville street party.

The official Lucky Rita and Margaritaville Grand Opening ceremony will be held on October 14th with the final pour intended to set the world record for the Guinness Book. The public, along with media, are encouraged to attend the ceremony where local dignitaries, project principals and guests will be treated to entertainment, margaritas, Jimmy Buffett concert ticket giveaways and more.

Spearheaded by Margaritaville’s Director of Marketing Tamara Baldanza, Lucky Rita will afford Margaritaville the opportunity to reclaim the official title of World’s Largest Margarita (which Margaritaville held from 2001-2010). “We’re really excited about bringing back home the World Record; and what perfect timing! Not only will Lucky Rita be a celebration of the opening of our first casino, but she’ll also be serving up margaritas to our street party and restaurant guests during Margaritaville week,“ says Baldanza. “All I can say is thank goodness it’s always 5 O’clock somewhere because that’s a whole lot of margaritas…”

Lucky Rita will kick off Margaritaville week followed by the 7th Annual Street Parties on the 15th and 22nd that coincide with Jimmy’s Vegas performances. Beginning at 11 a.m. each Saturday, the all-day, outdoor free admission street party will offer guests a taste of Lucky Rita along with live entertainment, interactive games, great food and drinks along with exciting giveaways including Margaritaville sunglasses, flip flops, frozen concoction makers and Jimmy Buffett concert tickets. Information about the two street parties will continue to be updated on Margaritaville.com.

The ceremony, oversized margarita and street party will take place on the corner of Las Vegas Blvd. on the street between Margaritaville and O’Shea’s Casino. Vegas residents and visitors are encouraged to stop by, check it out and stay for a drink. Margaritaville will also host live feed of Lucky Rita starting on October 7th for guests to log on and get a look www.margaritaville.com.

For every gallon sold of Lucky Rita, $5 will be donated to the Wounded Warrior Amputee Softball Team.

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