The Balvenie and Dario Franchitti Launch Rare 2014 Craft Collection

Racing Legend to Curate Collection Showcasing American Craftspeople in Nine Cities this Fall.

Hennessy Celebrates Launch of V.S Limited Edition Bottle by Shepard Fairey

LA hot spot Create nightclub serves as the backdrop for the celebration.

ART FOR LIFE Gala hosted by Russell Simmons and BOMBAY SAPPHIRE

The 15th Annual ART FOR LIFE gala hosted by Russell and Danny Simmons and sponsored by BOMBAY SAPPHIRE Gin took place at Fairview Farms in Watermill, NY.

Johnnie Walker Scotch Whisky Joins Michael Strahan in His Pro Football Hall of Fame Induction

Johnnie Walker celebrated the athlete and talk-show host alongside his family and close friends at his post-enshrinement party in Canton, Ohio.

Patrick Dempsey Races MARTINI Car at Porsche Mobil 1 Supercup

The iconic Italian winemaker, MARTINI, has a longstanding history in the world of racing.

Legendary Pitcher Bert Blyleven Teams Up with 2 Gingers Irish Whiskey

Blyleven Teams Up with 2 GINGERS® to Face Brave Batters in a Wiffle® Ball Battle That Ends with An Age-Old Baseball Prank

USA World Cup player Alejandro Bedoya Gifts His Teammates with an Engraved Bottle of Johnnie Walker Blue Label

The Scotch whisky's reputation as a symbol of personal progress around the world with its Keep Walking mantra inspired the athlete to toast his teammates.

Purity Vodka Partners with Joel McHale

“Community” and “The Soup” Star Pairs With Award-Winning Swedish Vodka Brand in Edgy and Humorous “Crafted Spirits” Video Series.

Malibu® Partners with OneRepublic for Their Summer Concert Tour

Malibu®, the Spirit of Summer, is Bringing Consumers the Ultimate Summer Experience in Partnership with OneRepublic.

Jenny McCarthy and Donnie Wahlberg Enjoy Voli Vodka Signature Cocktails

Spotted sipping on Voli Vodka cocktails at the Attic Rooftop and Lounge in NYC.

GREY GOOSE Supports the 13th Annual Chrysalis Butterfly Ball

GREY GOOSE has been a supporter of this event for the past seven years and the Butterfly Ball has raised more than $9 million dollars since its inception in 2002.

(BELVEDERE) RED Joins Chefs and Celebs to #86AIDS

New York City was painted (RED) with the launch of EAT (RED) DRINK (RED) SAVE LIVES, the newest initiative by Bono's (RED).

GREY GOOSE Le Melon Launch at MCC

GREY GOOSE Vodka hosted a celebration for the launch of its newest flavor, GREY GOOSE Le Melon, at the Manhattan Cocktail Classic.

Winners of Jameson First Shot 2014 Announced

Three talented writer/directors are heading to LA to make their winning short films with Trigger Street Productions and Uma Thurman

Wild Shot Winners to Have “Drinks” with Toby Keith

"Drinks After Work" sweepstakes happening now until August 31st.