Author Archive

Patrón Releasing Higher-End Tequilas – Roca Patrón

Roca Patrón is made using what’s known as the tahona process, which employs a two-ton piece of volcanic rock (known as a tahona wheel) to crush the cooked agave.

Papa’s Pilar Rum

New Papa's Pilar® gets rum back to its gutsy roots.

Legendary Pitcher Bert Blyleven Teams Up with 2 Gingers Irish Whiskey

Blyleven Teams Up with 2 GINGERS® to Face Brave Batters in a Wiffle® Ball Battle That Ends with An Age-Old Baseball Prank


Featured Wine: Laurent-Perrier Ultra Brut

Its creation is contemporary like that of Nouvelle Cuisine. Similar to this lighter, purer way of preparing food, Laurent-Perrier Ultra Brut appears without make-up, in its natural form.

Brooklyn Brew Shop Beer Making Kit

Brooklyn Brew Shop teams up with Evil twin Brewing to offer "Bikini Beer" beer making kit.

Bacon and Beer Classic at Citi Field Ballpark, NY – July 26th, 2014

The Bacon and Beer Classic is a one-of-a-kind event hosted inside Major League Baseball stadiums across America! It is a premier experience focused on traditions, where one’s nostalgia of baseball meets their love for bacon a...


Featured Mixologist Eron Plevan

Check out this weeks featured mixologist and see how you can become a featured mixologist.

Heineken® Debuts “Best Tasting Light Beer” Campaign Featuring Neil Patrick Harris

Heineken Light will feature a new TV commercial starring Neil Patrick Harris and will celebrate the “Best Tasting Light Beer” award, extending online through a series of digital videos and behind the scenes content.

Hangar 1 Cocktails

Try some of these delicious cocktails using Hangar 1 Straight Vodka.


CHOPPED! Best Bloody Mary in America Perfected by ABSOLUT

ABSOLUT® Vodka and CHOPPED! are on the search for the country's perfect Bloody Mary and the bartenders who create them. Finalists will be brought to NYC to shake, stir and pour the spiciest, most elaborate and delicious bloodi...

Pernod Ricard USA Acquires Significant Majority Stake in Avión Spirits

Pernod Ricard USA has completed the acquisition of a significant majority stake in Avión Spirits LLC, owner of the ultra-premium tequila brand Avión, from its joint-venture partner Tequila Avión.

Lucas Bols Introduces Bols Watermelon Liqueur in the U.S.

Fresh, Summer Flavors Made Easy with Bols Watermelon.